To apply, please send cover letter, CV, and any additional creative portfolios to claire.sinden@knatchbull.com
Position Overview
We are seeking a creative and strategic Content & Social Media Manager to elevate Knatchbull's digital presence across key social platforms while supporting broader marketing initiatives. This role combines social media expertise with content creation capabilities, ensuring consistent brand messaging across digital and print channels.
Key Responsibilities
Social Media
- Develop and execute social media strategies across Instagram, TikTok, Facebook, and Pinterest.
- Create engaging content that aligns with our luxury brand positioning and drives engagement.
- Manage content calendar and coordinate photoshoots for all creative campaigns.
Public Relations
- Manage relationships with influencers and content creators.
- Collaborate with PR agency to identify and amplify organic press coverage and media opportunities.
Design
- Support email marketing campaigns with creative design input.
- Assist in designing print materials including lookbooks and other promotional materials.
- Collaborate with digital and performance marketing teams to amplify advertising campaigns.
- Champion brand consistency and visual identity across all online and offline channels.
Reporting
- Monitor social media metrics and prepare performance reports.
- Stay current with social media trends and best practices in luxury fashion.
Required Skills & Experience
- Prior experience in social media management, preferably in luxury fashion.
- Proficient in Adobe Creative Suite (Photoshop, InDesign, Illustrator, Premiere Pro).
- Strong understanding of social media platforms and analytics tools.
- Experience with content creation and video editing.
- Excellent copywriting and editing skills.
- Knowledge of email marketing platforms and design principles.
- Familiarity with key digital platforms preferred (Klaviyo, Shopify, Later)
Key Performance Indicators (KPIs)
- Social Media & Content
- Follower Growth Rate
- Engagement Rate
- Click-Through Rate (CTR)
- Reach
- Website Traffic
- Social Referral Traffic
- Social Conversion Rate
